Drive traffic to your website, encourage people to act, and keep them coming back for more.
You’re in the business of helping others. You know that increased engagement is the key to sustainability and growth.
If you could only…
Get more visibility
Make more meaningful connections
Raise more money…
Bottom line:
You need to be able to show why what you do matters. You need to be able to speak plainly, but with heart. You need to connect with your audience to make an impact.
Cultivating relationships with your audience is critical to your success.
I get it.
I spent sixteen years as a high school English teacher, so I know all about building relationships. If you can’t connect with a classroom full of kids and get them to invest in you, you’re going nowhere fast.
But building relationships doesn’t just happen overnight.
Quality messaging:
Results from a targeted marketing strategy rooted in your mission.
Speaks directly to your audience.
Connects and builds trust.
Inspires your audience to join you.
See what I can do for you.
I’ve worked with entrepreneurs, values-based businesses, and nonprofits. What do they have in common? All are striving in their own way to make the world a little bit brighter.
When we work together, I’ll use your mission as my guide. Then, I’ll do deep research into your audience to learn how to speak to them best. From there, I’ll create the messaging that you need to connect and inspire your people. All so that you can do more good.
The result? You’ll have taken an essential task off your plate and handed it over to an expert. You’ll have more time and energy to do the million other things that only you can do. And, you’ll do them knowing that now, your messaging is working for you.

Working with Caitlin was and is such a positive experience. Caitlin is so collaborative and flexible in her approach to copy writing and copy layout. She’s incredibly organized, which I greatly appreciate as I often feel like I am juggling 1000 different projects at any given time. I value all the time Caitlin invests in doing research about the organization she is serving. She makes every effort to become fully informed about the industry (in my case, higher ed — specifically residential college communities) and the client. Meetings are always super productive. I can’t thank her enough.

Beth Brauer
Marketing and Communications Manager, James Madison College, Michigan State UniversityCaitlin was amazing to work with. She is very skilled, professional and thorough…Some of her most impressive skills were research, writing, and articulating our project vision. I would recommend her to any organization.
