Helping mission-based businesses and nonprofits clarify their messaging so they can reach more people.
Here’s what I can do.
Overview: This residential college needed an updated, user friendly website to serve as both a recruiting magnet for prospective students and a resource hub for current students. At the same time, the site needed to be in alignment with the larger university brand. I created a strategy to meet these goals and wrote new copy for the Home, About, and Students pages. Additional pages are in development.
Overview: This established design firm had an existing website that they wanted refreshed with fresh copy and a more informal tone. They wanted to stand out from other firms offering similar services while showcasing their extensive portfolio in an accessible way. I wrote the home and about page copy for this project and collaborated with a small team to put together a website that met these goals.
Overview: This teacher needed a website to promote her new book. I wrote the home and about copy for her. I also wrote a welcome sequence and a pair of newsletters to help grow her email list.
Overview: The engineering college at a public state university needed content to promote its strong, established brand. Working with a small team, I produce interview-based feature content for the website of their computer science department.
Caitlin listened to my concerns, analyzed my product and my audience, and came up with the perfect plan. She wrote the write website copy to highlight my unique offer and created a newsletter and welcome email to attract new subscribers. I enjoyed working with her!
Molly C., OwnerMolly Teaches Fun French
Caitlin is very detail-oriented and delivered an excellent final product. We were very happy with her ability to give us exactly what we needed for this project.
Memorie C., Business ManagerMagens Bay Authority
Caitlin is a talented and skilled writer. We are grateful for her high quality and thorough content. She quickly integrated our SEO and content writing requirements for all website and blog content. She has been flexible in adjusting to any changes we have needed to make. She always delivers a quality product on time. She works well with our team, and we are grateful to be working with her.